Thoughts on starting & operating a small business

  • What a week!!

    Last week was crazy, starting Monday when Canadian Press asked me to comment on a report about being an entrepreneur in Ontario.  I was happy that the journalist included my comment about the fear of failing being an “equal opportunity” fear between men and women. My …

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  • September thoughts

    Our corporate customers often order custom sugar toppers or imprinted cakes to celebrate milestones or product launches. A financial services company recently celebrated the anniversary of a new credit card partnership with 3 Celebration Cakes heralding an upbeat message about their success. Sometimes I think, …

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  • The apron drawer

    I am spending an embarrassing amount of time watching CNN these days. It’s like I think I can control the outcome of the American election by keeping a close eye on things. Or maybe it is just like the proverbial car crash: I can’t keep …

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  • No pop allowed!

    We’re going to start selling cold drinks in the Victoria and Yorkville stores so Carly and Tracey put together a short list of the options: water, apple juice, iced tea. Where’s the diet pop, I asked? Well, came the reply, diet pop – all pop …

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  • Office Zen

    One of the many perks of owning a cupcake store is that I have received every cupcake-themed mug, notebook, ornament, plaque, toque, slippers, socks and T-shirt created. And I have loved  them all. But last week I decided it was time to purge my PGB …

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  • Customer complaints

    Andrew and I were saying this morning that the week has been a bit crazy – on Tuesday night we had 30 people over to the house from Andrew’s work, and at the bakery, I have a couple of projects that are moving along at …

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  • Bricks-and-Mortar

    Bricks-and-mortar versus online sales is a hot topic for so many businesses right now. It’s funny to think that both Andrew at a bank and me at a cupcake store can be thinking about the same question:  what is the balance between having a presence …

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  • Last Minute Menu

    I’ve mentioned here that every innovation or idea in a small business carries with it the possibility of wild success…or colossal failure. Actually, that also applies to large businesses and even the initial launch of a business. It’s hard (impossible?) to know what customers will …

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  • And then there was Donald…

    Yesterday I was listening to a radio interview of the chair of the Republican Nominating Committee, Reince Priebus. Apparently this job is usually a boring one, planning a boring convention at which there’s one boring candidate who gives a rousing speech and is then named …

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  • Last Minute Menu

    A trend that I  think is important and here to stay is ordering food – all types of food- right now. The idea of chow mein and pizza as the only option for online ordering is passé. So a few months ago I had the …

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