Thoughts on starting & operating a small business

  • September thoughts

    Our corporate customers often order custom sugar toppers or imprinted cakes to celebrate milestones or product launches. A financial services company recently celebrated the anniversary of a new credit card partnership with 3 Celebration Cakes heralding an upbeat message about their success. Sometimes I think, …

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  • The apron drawer

    I am spending an embarrassing amount of time watching CNN these days. It’s like I think I can control the outcome of the American election by keeping a close eye on things. Or maybe it is just like the proverbial car crash: I can’t keep …

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  • No pop allowed!

    We’re going to start selling cold drinks in the Victoria and Yorkville stores so Carly and Tracey put together a short list of the options: water, apple juice, iced tea. Where’s the diet pop, I asked? Well, came the reply, diet pop – all pop …

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  • Office Zen

    One of the many perks of owning a cupcake store is that I have received every cupcake-themed mug, notebook, ornament, plaque, toque, slippers, socks and T-shirt created. And I have loved  them all. But last week I decided it was time to purge my PGB …

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  • Customer complaints

    Andrew and I were saying this morning that the week has been a bit crazy – on Tuesday night we had 30 people over to the house from Andrew’s work, and at the bakery, I have a couple of projects that are moving along at …

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  • Bricks-and-Mortar

    Bricks-and-mortar versus online sales is a hot topic for so many businesses right now. It’s funny to think that both Andrew at a bank and me at a cupcake store can be thinking about the same question:  what is the balance between having a presence …

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  • Last Minute Menu

    I’ve mentioned here that every innovation or idea in a small business carries with it the possibility of wild success…or colossal failure. Actually, that also applies to large businesses and even the initial launch of a business. It’s hard (impossible?) to know what customers will …

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  • And then there was Donald…

    Yesterday I was listening to a radio interview of the chair of the Republican Nominating Committee, Reince Priebus. Apparently this job is usually a boring one, planning a boring convention at which there’s one boring candidate who gives a rousing speech and is then named …

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  • Last Minute Menu

    A trend that I  think is important and here to stay is ordering food – all types of food- right now. The idea of chow mein and pizza as the only option for online ordering is passé. So a few months ago I had the …

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  • Happy 5th Birthday, Prairie Girl!

    This Friday, April 1st 2016, will be the 5th anniversary of PGB”s first day in business! Wow! Where does time go? It was supposed to be a friends-and-family-only day but we realized that it wasn’t exactly an auspicious start to a new business to tell …

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