CategoryStrategy and growth

Expansion update!

Recently Andrew met the owner of a Canadian 85-store retail business who told Andrew to pass this along to me: opening stores gets much, much easier after the 10th store. This is good news and bad news. The good news is that apparently opening stores gets much, much easier after the 10th store. The bad news is I have stores 4 through 10 still to go. However, I have to say- this time around, I...

Intention 2.0

Last week I wrote about reflecting on intended outcomes before events, and how that has helped me. I also mentioned another way the word “intention” has floated around for me this fall. It is best summed up by a quote from Stephen Covey: “We judge ourselves by our intentions and others by their actions” At the same time I was thinking about how we tend to give ourselves more leniency...

Plodding on

Minnie, my cat, climbs under our bedspread after I make the bed, creating an unusual hill in the middle of the otherwise smooth bed. If I pet this little lump, I hear a small grumpy meow – an acknowledgement I exist, a request to go away. Looking back over the starts and stops of the last few months, I’m sure that if some mornings I’d joined Minnie under the bedspread I would...

Doing what’s in front of us

In May of 2015 I wrote here: Currently in the business we’re promoting our customizing capabilities (the edible printer’s toppers and cakes); launching the online sale of packaged frozen gluten free minis; starting to plan the cookbook launch early next year; and exploring the idea of doing more in the wedding market. It is hard to keep straight some days where each project is at – a good sign...

June & July Update

Just read my May update. I’m not sure blogs are supposed to work this way, but reading it was a nice little pep talk from my May self to my July self. Where did that sweet May Jean go? Don’t get me wrong – still expanding, still excited, but as I predicted back in May, the actual process of expanding is a lot of work and reality has set in that deciding to do something is one thing, but doing it...

May Update

May was a great month! I took two fun trips with Andrew for his work, we took our daughter Rebecca to New York to see Dear Evan Hansen (very good!) and I went for a quick but really fun trip to Calgary for a surprise party for our son Tom’s 25th birthday. But even with all that excitement in my personal life, the month was even better on the PGB front. Not because of unprecedented sales or...

Protein Pixies

The protein fortified cupcake project continues **but** at some point in the  last month, I decided that instead of just thinking of the product as a wholesale offering, why not try to sell them in-store and see how they do. There’s two ways we can do this. The first way is to simply add them to our existing menu in the same way that we have gluten free and vegan. The other way is to create...

Protein Cupcakes Update

It’s been ages since I’ve mentioned our “protein fortified cupcake project”. It has been an ongoing project since November 2016 that’s included: A collaboration with George Brown College’s Food Innovation & Research Studio (FIRSt) to develop a protein fortified cupcake Continued testing and development over here at PGB Meetings with hospitals and foodservice operators to discuss the product...

Boring, Not Boring

Way back in January I resolved to post blogs more frequently, to worry less about having something important to say and to just write about whatever is going on at PGB. That hasn’t gone so well. My writing has been spotty at best but I’m going to try again at that resolution. What I’ve been thinking about lately is how I assumed before I opened PGB (7 years and counting) that one day I would find...

Antler

There’s a handful of restaurants that Andrew and I like to go to when we feel like a delicious dinner, nice service and a relaxed atmosphere. Antler is a small restaurant that is on this list. Last week when we went to Antler, I took a dozen mini cupcakes for the kitchen – not because we’d spoken to the owner or knew the wait staff by name and not to promote PGB cupcakes in the west end haha...

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