Thoughts on starting and running a small business

  • Stuck

    It’s 830 am on Valentine’s Day and even though my office is in the back of one of the stores, it is hard to concentrate on anything other than the buzz that is Valentine’s in a cupcake business. But the truth is that I actually …

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  • Reactions

    I often forget that we get to choose how we react to things. Last Valentine’s Day when I was going to the  bakery I got stuck in our car elevator (I know, it is weird to have a car elevator) and freaked out on the …

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  • A book in 3 acts

    In my last post I talked about writing a book on the experience of starting a business. One thing I’ve learned by taking the writing course and also by working with Marion Roach Smith is that you can’t just write about all the good stuff. …

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  • Writer’s block

    I suppose the title today could refer to this blog (I haven’t written since December 4th!?) but instead it refers to the difficulty I’m having with a book I’d like to write I am writing. I’ve discovered something: it is easier to write an instructional book …

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  • Discovery meeting

    My first title for this post was “sales meeting” but even just writing that term scares me and since I am having such a meeting tomorrow, I will choose to call it a Discovery Meeting. My recent blogs have had a theme of (1) we …

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  • A Google search away…

    In my last blog I mentioned that I was speaking to a group of business students at the U of T. What an impressive bunch! Over 95% of them are in the International Foundation Program which means that in addition to their regular studies they …

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  • Protein Fortified Cupcakes

    We have at last landed on the perfect offering of Homestyle and Designer cakes. By “perfect” I mean, customers are buying them. One of our original fondant cakes was called “The Marie-Antoinette” Oh my gosh I loved that design…still do…sadly, no one ever bought this …

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  • Sales

    Awhile ago I mentioned that we are working with George Brown’s Food Innovation studio on a protein fortified cupcake for seniors. We’ve completed the recipe development aspect – the 2 flavours are amazing and each has 10 grams of protein- and now it is over …

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  • email vacations etc

    My last 3 posts were on how to get a real break when you are a small business owner; my thoughts on women only events; and limiting expectations of others so we don’t get all stressed out. I have updates. On getting a real vacation, I actually …

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  • Expectations

    I was recently thinking that the biggest source of most frustration is hanging on to specific expectations. You may be thinking, well, if a contractor says that he will finish a project by X date or a friend says she  will show up by 7 …

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